More and more, hosted applications, which enable end users to avoid
expensive capital commitments, but which can provide feature rich
functionality within the framework of a reliable network setting are
more and more attractive propositions to recruiting and maintaining
customers. Call Recording is particularly attractive since the more
calls are recorded and the more stored, the more savings customers make
on their own IT costs and the more they rely on the expertise of their
service provider to host and store their call recordings in a secure
and reliable fashion.
Meanwhile Network based Outbound applications both provide customers with new ways to boost their own sales or credit collections but at the same time create new revenue streams for Operators and providers where cents / pence per minute rates are no longer the be all and end all, but the value that the service offers the client is what keeps them using it.
Why Magnetic North?
Whereas other vendors see Carriers and Service Providers as just another possible customer, Magnetic North understand that multi-customer environments and the branding, security, billing, provisioning and management aspects of these installations have very different needs. One size doesn’t fit all and Magnetic North’s Universal Editions of Maximise (outbound contact) and Optimise (Call Recording) are engineered from the ground up to provide mission critical network based installations that leverage both TDM and IP networks.